Independent designer · Tel Aviv

Visualideas.Bold impact.

Graphic designer & AI Creator shaping identities, campaigns, and culture-led visuals.

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Childlike crayon self-portrait of Roy Yasni, with a colorful beard and yellow hoodie

Work

Selected work · 2022—26

01

Terrazzo

Café · Brand identity

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Terrazzo Hebrew and English wordmark with olive and blue terrazzo shapes
02

FIX

Plumber · Brand identity

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FIX Hebrew wordmark, red Everything flows tagline, and illustrated plumber holding a wrench
03

Columbia

Campaign · Outdoor

04

Machar Ze Hayom

Collage · Key art

05

Say It Right

Music · Cover art

06

Briza Wheels

Art direction · Product

07

Gamecast

Branding · Broadcast

08

Picture Organic

Campaign · Fashion

09

Hopscotch

Music · Cover art

10

Editorial Collage

Illustration · Mixed media

11

Pizza Yoav

Identity · Packaging

About me.

Behind the work

Roy Yasni Tel Aviv, Israel

Design with a pulse.

I’m Roy Yasni, a Tel Aviv–based graphic designer and AI Creator. My work draws energy from urban life, hip-hop, skateboarding, fashion, and the people building culture around them.

I work across identity, campaign design, illustration, and art direction—turning a strong idea into something people want to look at twice.

Photoshop · Illustrator · InDesign · AI Creator

Available for freelance & collaborations

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